Internet Marketing Services
SEO (Search engine optimization), SEM (Search engine marketing), PPC (Paid Per Click) are a series of skills and services where we use the massive amounts of traffic and people on search engines to market, promote and drive traffic for your web site, products, and services.
This is done via "natural" or "organic" ranking which means your site appears high on the normal ranking conducted by search engines or "paid" via PPC which means you appear high on search results based on your paid inclusions. Basically you pay to rank higher, rather than naturally appearing higher in search results.
Search Engine Optimization
The major search engines change regularly and Aries TCO is dedicated to be aware of the latest developments in SEO.
Our search engine optimization team at Aries TCO is constantly receiving SEO training and is versed on what search engines value the most at the moment. We closely follow the Google guidelines, which are shared with the public each quarter, and we also have other methods of obtaining important information regarding search engine behavior. As a leading search engine optimization company, Aries TCO applies knowledge of this nature to all current and future SEO campaigns. Our team constantly attends major search engine marketing courses and stays in constant communication with other SEO industry experts to keep up-to-date with the newest and most effective SEO tools and techniques.
Pay Per Click (PPC) Advertising
One of the best ways to drive immediate results through online marketing campaigns is through the method of Pay Per Click Advertising. Our clients can setup a specific monthly web marketing budget for online ads that are highly optimized, geo-targeted and continually monitored by our team.
We, first and foremost, setup clear goals, objectives and milestones for your PPC program. Research and planning is then done prior to starting any pay per click campaign. By doing this, our team has a clear and concise understanding of your business, your industry, and your competition.
- Keyword Research, Analysis and Application
- Content, Banner Campaigns, and Retargeting
- Comprehensive Analysis
- Ad Copy and Landing Page Optimization
Options
Depending on the packages and options you choose we perform the following tasks for you:- Optimize your site (SEO)
- Submit your site to all Search Engines
- Create PPC (Paid Per Click) campaigns
- Create consistent Press Release projects
- Back Linking
- Web Analytics
- Site Tracking
- Online PR
- Community Marketing
- Landing Page
- E-Mail Marketing
Email Marketing
The main goal of email marketing is to promote repeat business or engagement from our client’s existing customer base.
We define email marketing as a form of direct mailing by using electronic mail to enhance a merchant’s relationship with customers thru brand loyalty and incentive programs. When you have an established business, email addresses are one of the most important assets that are taken for granted. Aries TCO will help you understand how to capitalize on these and increase your returns.
Aries TCO offers our clients a variety of email marketing services to help support their business including the following:
- Email Template Creation
- Landing Page Design and Programming
- Email Database Maintenance
- Campaign Reporting
- Integration with your e-commerce platform
Social Media
We have come to realize that most companies still do not utilize the power of the social web to stay in touch with current and potential clients. Our team of social media experts can manage your entire social media account so that you can focus on your business.